Connecting with prospect candidates and their key sponsors (parents and guardians) is one of the challenging tasks of the marketing and student recruitment departments.
As today's applicants aren't following the traditional "marketing to sales to customer" funnel, these teams need to be in tight alignment, because your prospect needs to be communicated with, and sold to, wherever and whenever she wants.
Get started with our toolkit insights and templates:
- Customer Interview Checklist
- Is your School online ready?
- Understand your audience - Customer Interview Guide
- Student Recruitment Guide
For extra insights and templates, we have put together a Professional toolkit. Contact us for more information.
- Creating a customer persona
- Mapping a customer journey
- Emotional Customer Journey & Empathy Map
- Marketing Automation & Email Marketing guide
- Unique Selling Proposition Guide - Canva Template
- Marketing Plan & Budget Guide and template
- Digital Marketing Guide & Template
- SEO - Search engine optimization Guide & Template
- School Website Structure Template
- Content Marketing Guide & Template
- School Social Media Guide & Template
- School Online Advertising guide
- Communication Plan Template & Checklist